The cross-border community has been so magical lately! According to multiple merchants, with Amazon laying off 1.4w employees, many former platform investment, operation, and even regional leaders have begun to appear on AliExpress's brand service team list! [Hehe R]
The recent wave of "factory operation" on AliExpress has been good. First, Amazon went down, and AliExpress's sales rebounded; Next is Amazon's large-scale layoffs, with investment managers directly leading brand merchants to switch to AliExpress
AliExpress itself is not idle, constantly causing trouble with Amazon through various subsidies and operational actions. It is said that overseas forums have been discussing recently: for the same brand of products, AliExpress prices are lower than Amazon and delivery is faster, which is infuriating. Foreign media directly urged Amazon to be cautious of AliExpress - "It is quietly reshaping the shopping choices of overseas consumers with branding and high cost-effectiveness.
The market landscape of global cross-border e-commerce is about to change.
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