Zero frame start
Teach everyone how to use AI to quickly improve SEO rankings
(1)
Recently, while developing marketing plans for clients, I noticed an interesting phenomenon:
Many friends actually don't even understand the most basic principles of Digital Marketing, let alone how to play with advertising placement 🙈
So today, let me give you a brief science popularization. First, let's understand the basic concepts and principles.
First, remember this classic marketing funnel chart (Figure 2)
From the birth of the concept of Marketing to now, whether it is traditional marketing or digital marketing, it is actually inseparable from these five steps:
one ️⃣  First, make consumers aware of you - Awareness
two ️⃣  Inspire Interest Again - Interest
three ️⃣  Then make them start craving to have (such as hunger marketing often uses this trick) ✨）—  Desire
four ️⃣  Then convert it into actual action - Action
five ️⃣  Finally, promote consumption 💰— Coversion
Isn't it very intuitive? So, when we talk about "conversion rate", it takes many steps to achieve "conversion"!   😉😉
       
Before actually starting to advertise, there is one super important thing: think clearly about the advertising target!
Advertising is not about spending money casually (of course, having a sufficient budget will definitely have better results!)! 😉😉)， But you need to invest with direction. Generally speaking, there are about 7 purposes for advertising:
-Sales: Available online, in app, by phone, or in offline stores
-Leads: Encourage customers to proactively leave their contact information to generate conversions
-Website traffic: Guide people to click on your website and take a look
-Product and brand consideration: allowing everyone to gain a deeper understanding of your product or service
-Brand awareness and reach: Expand exposure, plant grass across the entire network
-App promotion: attract new users to download apps and increase usage rates
-Local store visits and promotions: bringing people from online to your physical store 🚶‍♀️
These goals are not Single choice question questions. You can combine and match them according to your own business situation.
In the next article, I will talk about: 👉  What gameplay does Google Ads provide to help you gradually land your ads?
Don't forget to follow three times with just one click, it will be even more exciting later 😍😍🙏🙏
       
#AI Innovation Camp # GEO # Google Optimization # Google SEO # SEO # SEO Optimization # Cross border E-commerce # Cross border E-commerce Operations

Zero frame start
Teach everyone how to use AI to quickly improve SEO rankings
(1)
Recently, while developing marketing plans for clients, I noticed an interesting phenomenon:
Many friends actually don't even understand the most basic principles of Digital Marketing, let alone how to play with advertising placement 🙈
So today, let me give you a brief science popularization. First, let's understand the basic concepts and principles.
First, remember this classic marketing funnel chart (Figure 2)
From the birth of the concept of Marketing to now, whether it is traditional marketing or digital marketing, it is actually inseparable from these five steps:
one ️⃣  First, make consumers aware of you - Awareness
two ️⃣  Inspire Interest Again - Interest
three ️⃣  Then make them start craving to have (such as hunger marketing often uses this trick) ✨）—  Desire
four ️⃣  Then convert it into actual action - Action
five ️⃣  Finally, promote consumption 💰— Coversion
Isn't it very intuitive? So, when we talk about "conversion rate", it takes many steps to achieve "conversion"!   😉😉
       
Before actually starting to advertise, there is one super important thing: think clearly about the advertising target!
Advertising is not about spending money casually (of course, having a sufficient budget will definitely have better results!)! 😉😉)， But you need to invest with direction. Generally speaking, there are about 7 purposes for advertising:
-Sales: Available online, in app, by phone, or in offline stores
-Leads: Encourage customers to proactively leave their contact information to generate conversions
-Website traffic: Guide people to click on your website and take a look
-Product and brand consideration: allowing everyone to gain a deeper understanding of your product or service
-Brand awareness and reach: Expand exposure, plant grass across the entire network
-App promotion: attract new users to download apps and increase usage rates
-Local store visits and promotions: bringing people from online to your physical store 🚶‍♀️
These goals are not Single choice question questions. You can combine and match them according to your own business situation.
In the next article, I will talk about: 👉  What gameplay does Google Ads provide to help you gradually land your ads?
Don't forget to follow three times with just one click, it will be even more exciting later 😍😍🙏🙏
       
#AI Innovation Camp # GEO # Google Optimization # Google SEO # SEO # SEO Optimization # Cross border E-commerce # Cross border E-commerce Operations