In today's cross-border e-commerce industry, relying solely on independent websites and other traffic is too passive, and relying solely on TikTok viral videos is difficult to convert. But if you pair these two together, the effect will take off directly.
Step 1: Create a TikTok commercial account
Don't force yourself with a personal account, only a commercial account can be used to display shopping carts, advertise, and view detailed data. The account avatar and profile should be consistent with the style of the independent website, don't make it look like a split personality.
Step 2: Don't be arrogant about the video, try to attract people to place orders
Don't just focus on the parameters when shooting product videos, foreigners don't eat this set. Try these tricks:
-Opening with pain points (such as "Still troubled by XX issues? ”）
-Process presentation (how the product solves problems)
-Finally, discard the link ("Click on the homepage link, limited time X discount")
Step 3: Accurately direct traffic to independent stations
Don't be silly when the video goes viral, immediately redirect traffic:
1. Put independent website links in the homepage bio (shortened with bit.ly for more professional)
2. Top the comment section with "link in bio"
3. Shout 'Check out my store' directly during the live broadcast
Step 4: When placing an advertisement, it is important to know how to secure a spot
Newcomers, don't spend money right away. Instead, find a benchmark account and use their popular videos as material for testing. After the natural traffic runs out of conversion data, target similar audiences for high conversion groups.
Finally, let me tell you the truth
I have seen too many TikTok videos go viral, but independent websites are so bad that they can't keep people. The landing page must achieve:
-Open speed within 3 seconds (foreigners lack patience)
-Complete payment methods (PayPal is required)
-Don't use the same set of product images as the domestic detail page (foreigners dislike psoriasis style)
The most exciting feature of this combination is its ability to generate traffic through a cycle - TikTok attracts traffic to independent websites, and customer data from independent websites can then feed back TikTok's advertising audience. Understanding it is like rolling a snowball, getting bigger and bigger as it rolls.
#TikTok # tk # TikTok # Cross border E-commerce TikTok # Cross border E-commerce Independent Website

In today's cross-border e-commerce industry, relying solely on independent websites and other traffic is too passive, and relying solely on TikTok viral videos is difficult to convert. But if you pair these two together, the effect will take off directly.
Step 1: Create a TikTok commercial account
Don't force yourself with a personal account, only a commercial account can be used to display shopping carts, advertise, and view detailed data. The account avatar and profile should be consistent with the style of the independent website, don't make it look like a split personality.
Step 2: Don't be arrogant about the video, try to attract people to place orders
Don't just focus on the parameters when shooting product videos, foreigners don't eat this set. Try these tricks:
-Opening with pain points (such as "Still troubled by XX issues? ”）
-Process presentation (how the product solves problems)
-Finally, discard the link ("Click on the homepage link, limited time X discount")
Step 3: Accurately direct traffic to independent stations
Don't be silly when the video goes viral, immediately redirect traffic:
1. Put independent website links in the homepage bio (shortened with bit.ly for more professional)
2. Top the comment section with "link in bio"
3. Shout 'Check out my store' directly during the live broadcast
Step 4: When placing an advertisement, it is important to know how to secure a spot
Newcomers, don't spend money right away. Instead, find a benchmark account and use their popular videos as material for testing. After the natural traffic runs out of conversion data, target similar audiences for high conversion groups.
Finally, let me tell you the truth
I have seen too many TikTok videos go viral, but independent websites are so bad that they can't keep people. The landing page must achieve:
-Open speed within 3 seconds (foreigners lack patience)
-Complete payment methods (PayPal is required)
-Don't use the same set of product images as the domestic detail page (foreigners dislike psoriasis style)
The most exciting feature of this combination is its ability to generate traffic through a cycle - TikTok attracts traffic to independent websites, and customer data from independent websites can then feed back TikTok's advertising audience. Understanding it is like rolling a snowball, getting bigger and bigger as it rolls.
#TikTok # tk # TikTok # Cross border E-commerce TikTok # Cross border E-commerce Independent Website